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I established and developed the entire recruitment process for a Swiss start-up company in the SaaS industry on a long-term basis. This included setting up efficient recruitment processes, searching for suitable candidates, managing the recruitment cycle from A-Z, and last but not least developing an attractive and authentic employer brand.
Project
Recruiting and Employer Branding
Category
Scale-Up / Start-Up
Timeline
18 Months
Release Date
May 20, 2025
Designed and implemented an end-to-end recruitment architecture for a Swiss SaaS start-up, introduced streamlined hiring workflows that cover everything from sourcing to onboarding, and crafted an engaging, authentic employer brand to support long-term growth.
The company needed to attract talent despite below-market salaries, no formal benefits, and demanding workloads. Simultaneously launch a second office in Germany and staff it quickly plus aiming for senior profiles.
Hired the right specialists, dramatically reducing time-to-hire, elevated the reputation into a credible, LinkedIn-visible employer brand, and empowered employees to act as active brand ambassadors who help drive ongoing recruitment.
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